ZOLEO Inc. is a global messaging app that delivers affordable off-grid communication options for users who venture beyond cellphone coverage zones. A joint venture between Beam Communications Pty Ltd. and Roadpost Inc., ZOLEO combines Iridium® Short Burst Data® (SBD®) with cellular, and Wi-Fi® coverage to make safe text communication readily available at all times. Their flagship product – a compact device that links directly to a smartphone or tablet via Bluetooth and a free app – is the first to focus on the consumer market.
Before the launch of ZOLEO’s new website
(www.zoleo.com), our UX and UI specialists analyzed
the wireframes and made recommendations for ensuring
everything was in line with the best modern practices.
We helped optimize and improve the design of the
artboard and the site (10+ pages).
To ensure that the ZOLEO App mobile application
resonated with the brand’s target market, we designed
main screens that incorporated the best modern
practices and recommendations for UX and UI. We
also designed a user-friendly tutorial screen and
an animated splash screen (JSON).
View the ZOLEO App
While contributing to the new website and mobile
app, we finalized ZOLEO’s brand book, developing
consistent guidelines for the creation of future
web assets and printed materials.
To support ZOLEO’s launch, we designed and
developed several physical assets to be used in retail
chains, at points of sale, and in specialized exhibitions.
These included theme-specific branding design variants for
the ZOLEO exhibition stand, a constructive counter
display, over 20 different types of printed materials (sales
sheet, one sheet, brochures, brochure inserts, corporate
gifts), and 2 key plots (winter and summer) plus accompanying
materials for the North American promo.
In addition to the website and mobile app, we designed several supporting materials for the digital space. This included the ZOLEO store page and ZOLEO product page on Amazon, 50+ visually pleasing web banners for usage on partner sites and online marketplaces, a social media brand guide, 10+ promotional videos, 10+ marketing letters for prospective users and corporate clients.